Monday, June 4, 2012

For tomorrow's class - new way to market? PART 2

In addition to press release about Marketo's newest product offering, please read the following article. This article isn't a press release, but offers some background on Marketo and the company's mission to help streamline the process of identifying customers- something that is key in successful marketing but difficult to measure online. Hopefully this background will help when reading the press release about the newest Marketo product offering.

We will discuss tomorrow. 

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