This blog is for the online work for the Meredith College MBA class BUS 695.
Sunday, May 13, 2012
The Consumerist Manefesto
Here's a shameless plug for my dad's blog, The Consumerist Manifesto. He also has an accompanying book: "This funny, irreverent, and informative guide exposes the many abuses
committed by corporations against the modern consumer, urging readers to
shake off the fog of learned helplessness and demand their money's
worth from every transaction. Anti-corporate guerilla Charles Selden
draws on his 40-plus years of experience revealing the extraordinary
(and often hilarious) lengths to which companies will go to duck their
responsibilities to consumers. Best of all, he shows how to recognize
the signs of such “customer disservice” and capitalize on them, clearly
outlining the tactics customers need to master in order to get what they
paid for, every single time."
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Thanks for posting, Kurt. I particularly liked the manifesto itself:
ReplyDeletehttp://www.consumeristmanifesto.net/?page_id=31